At Phnx Studio, we redesigned Join Satellite's website to create an engaging, informative, and seamless online experience for potential tech sales professionals.
Skills
Web Design
Content Strategy
User Experience (UX) Design
Visual Design
My ROLE
Senior Visual Designer
Client
Join Satellite
Duration
14 weeks
High-Level Goals
Engage
Create a visually appealing user experience that captures visitor interest and encourages them to explore further. Utilize compelling content and modern design elements.
Inform
Provide clear, concise, and valuable information through various content formats and a well-structured strategy.
Optimize Navigation
Ensure users can quickly and efficiently find the information they need with an intuitive navigation system and content hierarchy.
Our Design Process

The Research

Our research phase involved an in-depth analysis of the tech sales education market. We explored industry trends, competitor strategies, and potential user needs. This foundational research was vital in shaping a website that truly resonates with Satellite's ethos and market position.

Our Design Process

The Target

The primary target audience was aspiring tech sales professionals, especially in emerging markets like Tulsa. We focused on individuals seeking transformative career opportunities through comprehensive training programs. The website was designed to attract, inform, and inspire this demographic with tailored content and layout.

Our Design Process

The Structure

The website's structure was meticulously planned for clarity and engagement. It features sections on Satellite's mission, program details, success stories, and application guidelines. This logical flow ensures users can easily navigate and absorb the valuable information provided on Satellite's offerings.

Inspiration
We draw inspiration from modern, fresh, and clean interfaces, utilizing bright, energetic colors to create a vibrant and engaging user experience.
Design Solutions
The website's layout was strategically planned to guide visitors through key sections such as program details, testimonials, and information about the application process.

Additionally, we designed customized iconography and diagrams to match Satellite's brand.
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